Client Insights & Digital Lead

About this role

• An exciting time to join Lander & Rogers, a successful, progressive and innovative Australian law firm
• A new and unique opportunity for an energetic, results-focused digital martech specialist, to help inform and enhance our clients' experience
• Location: Brisbane, Melbourne or Sydney

About the Firm

Lander & Rogers is a leading independent law firm, with offices in Brisbane, Sydney, Canberra and Melbourne and truly global reach. Our focus is on innovating the client experience and leading change in legal service delivery. We are committed to delivering the best law firm experience for our people and our clients and supporting our communities through our pro bono work.

About the Role

This is an exciting opportunity to influence the future of client experience and digital capability at a leading Australian law firm.

Reporting to the Chief Client Experience Officer (CCXO), you will collaborate across both business operations and technology to foster best-practice market engagement strategies and drive positive behavioural change.

Your expertise will underpin our commitment to delivering exceptional client experiences and support the strategic development of our practice groups.

This position is ideal for someone who brings deep technology expertise and is eager to contribute both strategically and operationally to enhance the firm's digital capability for long-term success.

Responsibilities

• In this newly established position, you will be responsible for managing, maintaining, and optimising our marketing platforms. Your work will support the firm's market engagement, deliver tailored business insights, and empower informed decision-making across the organisation.
• You will be responsible for configuring, managing, and optimising CRM and EDM systems to support superior business development and client management.
• By collaborating with cross-functional teams, you'll align martech, web, and social media capabilities with the firm's strategic goals, and lead CRM adoption through effective change management strategies.
• In addition to driving digital analytics initiatives and fostering a culture of high performance and continuous improvement, you'll design and deliver comprehensive training programs, workshops, and user guides to empower staff and enhance digital literacy and engagement.
• The role also involves developing analytics frameworks to provide timely insights into client trends, supporting market surveys, and preparing reports on data quality initiatives.
• You'll have the opportunity to partner with the internal stakeholders to run RFP processes, onboard new technology platforms, develop a platforms roadmap, and ensure best practice in safeguarding data integrity, privacy, and cyber security.

About You

• Suitable candidates will bring strong experience with web, martech, and CDP platforms (e.g., InterAction, Adobe, Segment, Salesforce, and AI technologies), preferably within professional services.
• Strong knowledge and a passion of customer journey mapping, segmentation, experience design, and change management.
• A proven record in digital transformation, CRM adoption, and software implementation in complex environments is essential. Expertise in marketing analytics, including campaign measurement and predictive AI personalisation, is required.
• Demonstrate exceptional project and stakeholder management, advanced analytical and storytelling skills, and strong relationship-building and influencing abilities.
• Highly collaborative, adaptable, and solution-focused, candidates excel in client service, continuous learning, and managing competing priorities.
• Key to your success will be your high EQ, keen attention to detail, and an enthusiasm for turning data into client and commercial insights.

Culture

People choose Landers for our down-to-earth, collaborative, and supportive culture. We invest in our people and empower them to bring their best selves to work, both personally and professionally.

We promote a diverse and inclusive environment with a strong focus on wellbeing, leadership, and development.

Benefits

Lander & Rogers offers a range of benefits to encourage professional development and ongoing learning, connection with colleagues, staying healthy and community involvement.

We value our people and understand the importance of maintaining a healthy, balanced and fulfilled lifestyle, some of our benefits include:

• Hybrid work: work flexibly between home and the office with the freedom to choose the location that is best for you, your clients, and your team
• Additional leave: to encourage you to take a moment to stop, reflect and reenergise, we offer an annual wellness day and if you meet the criteria, you may be eligible to receive up to 5 days of paid leave.
• Home office, fitness & wellness allowance: receive an annual $250 allowance in return for remote office equipment, fitness, and/or wellness expense
• Tech discounts: access corporate discounts on DELL computer products to have the latest personal gadgets at your disposal

How to apply

Click APPLY or visit www.landers.com.au.

Applications Close: Friday 5 December at 5pm

Lander & Rogers is an equal opportunity employer that embraces diversity and inclusion.

We conduct background checks including criminal record checks on all successful candidates as a condition of employment.